Case study

Perception of the automotive market by Polish clients and brand image evaluation.

Adapting service to the needs of the Polish market. Developing the optimal strategy for implementing the product on the Polish market.

Customer Journey Map from the advisor’s perspective. Identifying the areas that need optimization and improvement.

Telehealth, e-health – exploration of issues, potential in Poland.

Selection of the product concept with the greatest potential and perfecting the app for User Experience.

Strategy to increase effectiveness and improve marketing communication of the website – user experience.

Understanding the category, determining the position of the new product in comparison to competitors. Developing the most appealing business model and strategy of entering the market.

Research of customer experience and touchpoints with the operator.